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Category : breakthrough

Product Innovation: Science or Luck?

QUESTION: Is new product innovation a science or more down to luck? BACKGROUND: A recent analysis of 8,500+ FMCG launches reveals just 18...

8-29-2016 | Comments Off

Semaphora and Jean Gamester

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Category : breakthrough

Product Innovation: Science or Luck?

Semaphora and Jean Gamester

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